Hoboken, NJ : John Wiley & Sons, c2011
Series: --For dummies
xix, 262 p. : ill. ; 24 cm ISBN/ISSN:
9781118022498, 1118022491 :, 1118022491 :, Language:
Explains location-based services, what your campaign should contain, how to launch it, and how to measure results. Reward your customers, build their loyalty, and let them help market your business
Putting a little "location" in your marketing campaign -- Location-based marketing in action -- Integrating location into other channels -- Measuring your return on investment -- The part of tens
Login to write a review of your own.
Reviews by AHML cardholders
Reviews from other readers
to add this item to your list.
Lists can be used to compile collections of items that you may be interested in checking out at a later date. You may also create public lists and share your favorites with other AHML customers.
No tags, currently.Login
to add tags.
To create a multiple word tag such as Science Fiction, enclose both words in quotes, like: "Science Fiction"