Nonfiction
Book
0 Holds on 1 Copy
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PUBLISHED
©2026
DESCRIPTION
215 pages : color illustrations ; 22 cm
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NOTES
The real deal -- Strong women -- Growing up in the thunderdome -- Working with people -- Fear and failure -- Know yourself -- Creativity -- Dream big -- Execute! -- Mind the money-raising the dough -- Mind the money-counting it -- Build a brand -- Step up and lead -- Parenting -- For the love of cleaning -- Leaving -- My mother's daily medications -- Endnotes
"Thelma Meyer: a whip-smart, no-nonsense Midwesterner who raised nine children with little more than elbow grease, common sense, and a garden full of geraniums. Part startup manual, part memoir, this is the candid story of how one woman turned domestic skills into corporate strategy, and a small soap company into a household name. From a chaotic Iowa childhood to a career in brand building and product development, Monica brings us inside the messy business of entrepreneurship--one that began on her kitchen floor and grew into a national retail presence with shelves in Target, Whole Foods, and beyond." --