Covert persuasion : psychological tactics and tricks to win the game
(2006)
By:
Hogan, Kevin
Nonfiction
Book
Call Numbers:
153.852/HOGAN,K
0 Holds on 1 Copy
Availability
Details
PUBLISHED
Hoboken, N.J. : John Wiley & Sons, Inc., [2006]
©2006
©2006
DESCRIPTION
xvi, 223 pages : illustrations ; 23 cm
ISBN/ISSN
0470051418, 9780470051412
LANGUAGE
English
NOTES
Covert persuasion begins in the mind -- From no ... to yes -- Covert strategies for changing beliefs -- Covert persuasion 101, the tactics -- The words of covert persuasion -- Focused-outcome mindset -- 20 keys to using covert persuasion in story -- Using questions to covertly persuade -- Using emotions to covertly persuade -- 27 observations about people -- Putting it all together