Smart is as smart does -- The outside view : why Big Brown was a bad bet -- Open to options : how your telephone number can influence your decisions -- The expert squeeze : why Netflix knows more than clerks do about your favorite films -- Situational awareness : how accordion music boosts sales of burgundy -- More is different : how bees find the best hives without a real estate agent -- Evidence of circumstance : how outsourcing the Dreamliner became Boeing's nightmare -- Grand ah-whooms : how ten Brits made the Millennium Bridge wobble -- Sorting luck from skill : why investors excel at buying high and selling low -- Time to think twice : how you can change your decision making immediately