EVEolution: le pouvoir âeconomique des femmes et les nouvelles stratâegies de marketing
(2001)
By:
Popcorn, Faith
Nonfiction
eBook
Details
PUBLISHED
[United States] : BookBaby : Made available through hoopla, 2001
DESCRIPTION
1 online resource
ISBN/ISSN
9780989594424 (electronic bk.) MWT11729082, 0989594424 (electronic bk.) 11729082
LANGUAGE
English
NOTES
Today, women make 80% of all purchasing decisions. In Eveolution, Faith Popcorn and Lys Marigold show that you cannot succeed in business or successfully start one without understanding how to market to women. No matter what your product is, they reveal why women must be your chief target
Mode of access: World Wide Web