McLuhan's children : the Greenpeace message and the media
(1996)

Nonfiction

eBook

Provider: hoopla

Details

PUBLISHED
[United States]: Between the Lines, 1996
Made available through hoopla
DESCRIPTION

1 online resource

ISBN/ISSN
9781926662176 (electronic bk.) MWT11945828, 1926662172 (electronic bk.) 11945828
LANGUAGE
English
NOTES

McLuhan's Children is an inside look at Greenpeace's rise to global prominence through its savvy use of mass media imagery. From the flamboyant, guerilla-theatre approach to the emergence of environmentalism as a dominant international issue

Mode of access: World Wide Web

Additional Credits