"A Focal Press book."

Designing a website or brochure without an art background? Then step away from the computer and read this engaging conversational introduction to visual communications first. Written for the beginner, White Space is not Your Enemy is a practical graphic design and laeyout guide that introduces the concepts and practices necessary for producing effective visual communication across a variety of formats, from web to print. This illustrated full-color book covers all of the basics to help you develop your eye and produce evocative designs that work

Includes index

What is design? -- Step away from the computer -- I need to design this today -- Layout sins -- Mini art school -- Layout -- Type -- Color basics -- Adding visual appeal -- Infographics -- Storyboarding -- Design for social media ... but not really -- Designing for the web -- Fit to print -- Conclusion -- Glossary