Read by Sean Dowdell, Thora Dowdell

Brand Renegades shows listeners how to develop a non-traditional success formula to disrupt and innovate their industry. Club Tattoo founders and industry disruptors Sean and Thora Dowdell share their experience as a woman-run company in the male-dominated world of tattoos and piercings. The lessons taught in this book are about learning to admit failure and learning to fail forward. Listeners will learn how to: - Work on the business instead of in the business - Know when to take calculated risks - Make affordable mistakes to innovate - Step away from their comfort zone - Become a powerful leader and not just a boss

Mode of access: World Wide Web