Managing online reputation : how to protect your company on social media
(2015)
By:
Pownall, Charlie
Nonfiction
eBook
Details
PUBLISHED
[United States] : Palgrave Macmillan UK 2015
Made available through hoopla
Made available through hoopla
DESCRIPTION
1 online resource
ISBN/ISSN
9781137382306 MWT15167264, 1137382309 15167264
LANGUAGE
English
NOTES
Managing Online Reputation is a comprehensive look at online reputation management. Drawing on recent examples of organizations managing their online reputations effectively and ineffectively, it provides a practical and visual tool-kit of processes and techniques to help limit and respond effectively to negative situations on social media
Mode of access: World Wide Web