In "We've always done it that way," Christopher Novak draws upon his extensive professional experience in marketing and communications to explore the concept of intrapreneurship. By presenting insights from his own journey, Novak outlines how embracing intrapreneurial qualities can lead to a more enriching and satisfying professional life for individuals across various fields.Ultimately, "We've always done it that way" serves as an indispensable resource for those seeking guidance in infusing entrepreneurial spirit into their professional lives. From industry veterans to recent graduates, Novak's forward-thinking insights illustrate the vast potential waiting to be unleashed within everyone willing to challenge tradition and embrace innovation for a more fulfilling career journey. By offering practical advice alongside captivating stories of intrapreneurial triumphs, he empowers readers with the tools required to navigate the shifting landscapes of today's workspaces while paving the way for future professional experiences that transcend convention

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