You, Inc. : The Art of Selling Yourself
(2007)

Nonfiction

eBook

Provider: hoopla

Details

PUBLISHED
[United States] : Grand Central Publishing, 2007
Made available through hoopla
DESCRIPTION

1 online resource (336 pages)

ISBN/ISSN
9780759572867 MWT17650996, 0759572860 17650996
LANGUAGE
English
NOTES

As founder of Beckwith Advertising and Marketing, Harry Beckwith learned early on in his career that no matter what product is being sold, the most important component of the sale is you. And in You, Inc. Beckwith teams up with his wife, Christine Clifford Beckwith (motivational speaker and former top sales executive) and they expand on this fundamental premise of selling, providing wonderful tidbits, anecdotes, and advice through his well-known home-spun writing style. The Beckwiths offer doses of humor and practical knowledge to anyone who wants to learn how to "seal the deal" and thrive in business

Mode of access: World Wide Web

Additional Credits