A Dollar and a Dream -- Pay Equity -- The Body -- Know Your Audience -- Broadcasting Gatekeepers -- Broadcasting: The Road Forward -- The Future of Sports Commerce -- Investing in Women: The Set-Up for League Success -- Finding Allies -- Negotiating Value -- Taking a Stand -- Conclusion: Passing the Torch

"This book looks at the business of women's sports, including broadcasting, pay, unions, merchandising, leagues, investments, and endorsements, to document ways that it has been undervalued relative to its potential and identify areas for improvement. The author interviews stakeholders across the industry and presents data"--