Read by René Ruiz

Essential and informative, The Power of Words is a comprehensive toolkit for anyone looking to elevate their communication and improve themselves. It uniquely combines insightful content with practical exercises, guiding readers to transform their verbal interactions and way of being in the world Sigman finds the sweet spot between findings and experimental detail, and it makes for a compelling read. Entertaining . . . with moments of exhilaration Sigman provides vivid depictions of foundational behavioral psychology experiments . . . and [his] clear passion for neuroscience makes it easy to browse Mariano Sigman writes and thinks in a uniquely provocative way. He is a gifted cognitive neuroscientist . . . [who] makes learning about the mind and brain easy and almost automatic Discover the transformative power of words and conversations in this profound and inspiring international bestseller, written by renowned neuroscientist Mariano Sigman. Discover the transformative power of words and conversations in The Power of Words, the profound and inspiring international bestseller by renowned neuroscientist Mariano Sigman. We have hundreds of conversations every week, offline, online and even in our heads. But have you ever stopped to think about the words you use? The way we describe ourselves and the world around us shapes our decisions, emotions and actions. Mariano Sigman, the world-leading neuroscientist and bestselling author, shows that conversation is one of the most important tools for positive change, better relationships and improved critical thinking. Drawing on extensive research, he demonstrates that our minds are much more malleable than we think, and even the smallest shifts in our language can transform our habits and our perception. By understanding this, we can break free from patterns of limiting beliefs and tackle the disinformation we all face daily. Offering practical guidance based on the latest psychology and neuroscience, this witty and intelligent book urges us to be open to the possibility of our own fallibility. By embracing conversations as a tool for growth, we can learn to communicate better with others and, most crucially, ourselves, giving us a more rewarding and successful life. Mariano Sigman is an internationally leading figure in cognitive neuroscience. He was one of the directors of the Human Brain Project, the world's largest effort to understand and emulate the human brain. Sigman has worked with magicians, chefs, chess players, musicians, and fine artists to bring his knowledge of neuroscience to different aspects of human culture. Sigman is the author of the internationally bestselling book, The Secret Life of the Mind, and has given several TED talks which have received millions of views online. His awards include a Human Frontiers Career Development Award, the National Prize of Physics and the Pius XI medal from the Pontifical Academy of Sciences

Mode of access: World Wide Web