Please note: This is a companion version & not the original book. Book Preview: #1 When speaking with someone, pay attention to their language pattern and sentence structure. Pronouns can reveal whether someone is trying to distance or altogether separate himself from his words. #2 The principle of personal pronouns is that a person who believes what they're saying is more likely to use a personal pronoun, such as I or me. However, a person offering insincere flattery might choose to say 'Nice presentation' or 'Looks like you did a lot of research.' #3 The passive voice is used when the subject is acted upon by some other entity. For example, 'I gave her the pen' is in active voice, while 'The pen was given to her by me' uses passive voice. #4 The use of the passive tense or the absence of a pronoun in a message softens it, which may be ill received or confrontational. When politicians phrase reluctant admissions or apologies to dilute direct responsibility, they are hinting at a greater degree of honesty and integrity

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