The former shipbuilding centres of Greenock and Gourock sit on the coastal strip, offering breathtaking views north to the Argyll Hills and Scottish Highlands. Many of the historical attractions in these towns - the museums and galleries, stately homes and castles - celebrate the areas influential maritime history and industrial past. There are many fine buildings of architectural interest to be seen in Greenock. These include the Municipal Buildings, Custom House, Sheriff Court, Watt Monument Library, mansions of the West End and a large number of impressive churches. The town has gained a modern image with the building of the present town centre in the 60s and 70s. Links with the past have not been forgotten and the residential West End of the town has been designated an Outstanding Conservation Area. There is also a Conservation Area, which is located in the area of William Street and Cathcart Square. More recently the 'Waterfront' development has provided a sports and leisure complex and attracted new shopping outlets for the shoppers of Greenock

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